The potential future of the moviegoing is still a big questions mark. Warner Bros. announcement might be a massive blow for that. The statement put out by the production on Thursday states that it’s releasing all of its 2021 movies on HBO Max the same day as theatres.
This is clearly the most radical transformation with respect to the traditional release model since the pandemic began. WB is convinced that the audience will not be ready to return to the multiplex in full force in 2021. The studio is making amends to adjust to the new normal. They are actively moving forward with an alternative mean of channelling their films to people. In all likelihood, HBO Max will see an enormous rise in subscriptions. This will also give them an edge over competitors in the streaming wars.
Which movies are Warner Bros. releasing?
The films will be available to HBO Max subscribers at no extra charge and users can stream for one month. In accordance with the 31-day streaming period, the movies will still be available to watch in the theatres.
The studio’s 2021 schedule includes eagerly anticipated sequels and would-be blockbusters such as “Dune,” “Space Jam: A New Legacy,” “Godzilla vs. Kong,” “Mortal Kombat,” “The Suicide Squad,” “Matrix 4,” and “The Conjuring: The Devil Made Me Do It.”
“The Many Saints of Newark,” a movie prequel to HBO mob drama “The Sopranos,” and “In the Heights,” an adaptation of Lin-Manuel Miranda’s Broadway musical are also among the 17 movies.
What do the Members of the Production Company Have to Say?
Ann Sarnoff, chair and CEO of WarnerMedia Studios and Networks Group, says that it’s a “win-win” for all.
“We’re living in unprecedented times which call for creative solutions,” Sarnoff adds. “We know new content is the lifeblood of theatrical exhibition, but we have to balance this with the reality that most theatres in the U.S. will likely operate at reduced capacity throughout 2021.”
Jeff Bock, the senior box-office analyst for Exhibitor Relations, says that this is the game-changing moment that theatres have feared the most. It’s seismic. It’s a huge change to the Hollywood paradigm. You cannot put the genie back in the bottle. This is unprecedented.
I got you something ✨nice✨ this year:
🎁 The biggest movie premieres
🎁 In theaters and on HBO Max the exact same day
🎁 Beginning December 25 with #WonderWoman1984#HBOMax #WBPictures https://t.co/BZgFFRrrg2 pic.twitter.com/J2KBdWd9Tf
— HBO Max (@hbomax) December 3, 2020
Toby Emmerich, chairman of Warner Bros. Pictures Group, further states that this hybrid exhibition model enables them to best support the films, creative partners and moviegoing in general throughout 2021.
Just like “Wonder Woman 1984” will release on Christmas both in theatres and on HBO Max as well, Warner Bros.’ entire 2021 slate will play on the WarnerMedia streaming service and theatrically worldwide.